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Statement is Issued by VISIT FLORIDA's Richard Goldman
NEWS RELEASE TOPIC: FOR IMMEDIATE RELEASE: May 13, 2009 
For More Information:Richard Goldman Chairman, VISIT FLORIDA Board of Directors SVP/CMO, Amelia Island Plantation (904) 277-5133 goldmanr@aipfl.com FOR IMMEDIATE RELEASE TALLAHASSEE, Fla. (May 12, 2009) – “VISIT FLORIDA’s Board of Directors terminated Bud Nocera without cause and has assured Governor Crist, Senator Fasano and Representative Glorioso that the terms of Nocera’s contract, entered upon on July 1, 2005, will be paid by private industry dollars, not taxpayer dollars. VISIT FLORIDA is obligated to honor the contract it signed with Nocera. Based on the recently concluded legislative session and the state’s current economic situation, VISIT FLORIDA faced a significant opportunity to take our organization in a new direction, which is why the entire Board of Directors unanimously agreed to name Chris Thompson as President/CEO. Thompson’s contract has not been finalized and will be reviewed in June at the VISIT FLORIDA Board of Directors meeting. As VISIT FLORIDA embarks on a new path, we are taking steps to ensure increased accountability and transparency. We are thankful for the support from our elected officials this session and their recognition of the great return on investment tourism marketing provides, especially given the current economic climate. Tourism marketing funding is critical in helping bring more visitors to our state—a proven economic investment for Florida with every $1 in tourism marketing generating $3 in state sales tax revenues.”
VISIT FLORIDA is the official tourism marketing corporation for the state of Florida. VISIT FLORIDA promotes tourism to Florida through sales, advertising, promotions, public relations, new product development and visitor services programs. As a public/private partnership VISIT FLORIDA has more than 3,400 tourism industry Partners and four major strategic alliances with American Express Travel Related services, AirTran Airways, Dollar Rent A Car and The Hertz Corporation. To learn more about VISIT FLORIDA, visit www.VISITFLORIDA.org.
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VISIT FLORIDA® is the official tourism marketing corporation for the state of Florida.
All material © 2009 by VISIT FLORIDA®. All rights reserved. Reproduction in whole or in part is prohibited without the written permission of the publisher. Privacy Policy.
All material © 2009 by VISIT FLORIDA®. All rights reserved. Reproduction in whole or in part is prohibited without the written permission of the publisher. Privacy Policy.
